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Ahmed Bawa, CEO, Rosemount Financial Solutions (IFA), has spoken about the use of artificial intelligence within the financial service. Ahmed said, 'We need to be hands-on in understanding how how AI can be can be integrated into the way we work on a daily basis.'
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Ahmed Bawa, CEO, Rosemount Financial Solutions (IFA), spoke regarding the pension gender gap. He stated, 'Women are retiring with significantly smaller pension pots than men, a situation that only looks like getting worse without real action.' Ahmed called on advisers to have 'frank conversations' to enact real change.
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CEO of Rosemount Financial Solutions (IFA), Ahmed Bawa, spoke about life insurance. On average Brits take more than 10 months to buy a life policy. But these are essential policies to have. With it being rare an adviser is approached directly regarding protection, the adviser should let their client know how important it is to have protection.
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According to UK Finance, roughly 1.8 million borrowers will see their fixed rate mortgages expire. Ahmed Bawa, CEO of Rosemount Financial Solutions (IFA) states ‘2025’s remortgaging surge is far from a one-size-fits-all scenario.’ Advisers now have a crucial role to play in helping their clients ensure they get the best product available, with each individual’s situation varying from the next. Learning what is best for each individual is key from the advisers.
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Ahmed Bawa, CEO of Rosemount Financial Solutions (IFA), has spoken about the ageing population and the opportunity to view equity release. There are chances to release equity in the property owned by over 65s. Ahmed discussed about the access for unlocking equity for later life customers. With the variety of later life products now available it is important for advisers to discuss the best products for their clients.
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CEO of Rosemount Financial Solutions (IFA), Ahmed Bawa, has spoken on advisers connecting with younger people. He stated that the industry ‘need to work harder at connecting with young people.’ There are challenges facing advisers who want to connect with younger people, but social media is a key asset. Young people represent an opportunity in the here and now.
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Ahmed Bawa, CEO, has spoken about the changing advice industry. With the development of technology, it is important to keep at the forefront when helping advisers. Recently Rosemount IFA have taken on Hrutuja Patnekar as Full Stack Developer to integrate AI into the business with Calum Anderson assisting with Social Media and Ash Yavari working as UX and UI designer.
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Ahmed Bawa, CEO of Rosemount Financial Solutions (IFA), states being in a network is about industry contacts and relationships. With a volatile market, having a network to lean on is important. Rosemount advisers have access to a complete CRM system that assists in searching for mortgages and accessing products only available through intermediaries.
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Advisers must continue to be advocates for protection polices, states Ahmed Bawa, CEO. With an increase in payouts it is becoming more important to talk with not only new clients but existing clients about their polices. With 98.3% claims being paid out there is more reason to look at protection policies. Even though this can sometimes be a difficult conversation it should still be had with clients. With so many policyholders benefitting from payouts last year advisers must be congratulated.
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Ahmed Bawa, CEO of Rosemount Financial Solutions (IFA), explains how to we must continue to make the financial advice sector younger. With the rising average age of financial advisers there is a need to look to younger people to continue to develop financial advice. In an ever changing sector one of the ways to keep up with younger people is the use of social media. Internships are also key to helping people when they come out of school, college and university, which offers real life experience working alongside advisers. This gives people a chance to learn about a role many people claim to fall into, and to develop and learn more about the industry. ", This poses financial challenges for advisers who have built long-term relationships. Ahmed stresses the need for advisers to understand network terms—especially commission rates—and to seek feedback from existing members. He advocates for a market where advisers can freely choose networks that suit their needs, arguing that concerns over contracts should not hinder them from moving if they are unhappy.
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Ahmed Bawa, CEO of Rosemount Financial Solutions, warns that network terms can complicate advisers’ transitions, particularly regarding client ownership, as some contracts allow networks to retain this ownership. This poses financial challenges for advisers who have built long-term relationships. Ahmed stresses the need for advisers to understand network terms—especially commission rates—and to seek feedback from existing members. He advocates for a market where advisers can freely choose networks that suit their needs, arguing that concerns over contracts should not hinder them from moving if they are unhappy.
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Our CEO, Ahmed Bawa, explained that the Financial services industry is striving to attract younger talent, though many school leavers are unaware of the profession or see it as something people “fall into.” To change this perception, businesses must highlight the career’s benefits, such as good income, flexibility, and personal fulfillment, while offering clear pathways like internships. Programs such as Rosemount’s internship offer valuable hands-on experience and build confidence in young advisers. Greater outreach via social media and schools is essential to raise awareness and attract more young people to the industry.
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Ahmed Bawa, CEO of Rosemount Financial Solutions (IFA) Ltd, highlights that advisers are crucial in addressing the pension knowledge gap. Many, especially the self-employed, lack pension understanding, leading to poor retirement savings. Some have even given up on retirement. Ahmed stresses that advisers must help clients see the long-term value of saving through clear communication and education, guiding them toward better retirement planning with the right support.
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The latest Mortgage Market Tracker from IMLA shows rising confidence among mortgage brokers, with 94% feeling positive, up from 88% last quarter. This boost, linked to growing business, is also seen at Rosemount Financial Solutions (IFA) Ltd. Brokers face a key decision: operate independently as directly authorised (DA) or join a network as appointed representatives (AR). Contrary to misconceptions, ARs maintain control while benefiting from network support, including help with expanding services like wealth management and easing compliance burdens.
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Ahmed Bawa highlights that many pension savers are unaware of the fees they pay, leading to potential overpayment. Education on these fees is crucial, and advisers are key in providing this knowledge. By understanding and managing fees, advisers can help clients maximise their pension returns and build long-term wealth. Ahmed also points out the importance of advisers partnering with platforms like Scottish Widows and 7IM to access tools and competitively-priced options, enhancing the value they provide to clients.
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In this article our CEO, Ahmed Bawa highlights that saving into a pension is only the beginning; real value comes from smart investment choices. The FCA’s new framework aims to improve transparency and trust by helping savers and advisers compare pension schemes more effectively. However, Ahmed emphasises that transparency alone isn’t enough—advisers are essential in guiding clients to use this information to build strong long-term financial plans.
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Ahmed Bawa highlights the urgent need for state pension reform due to sustainability concerns, with warnings from the Adam Smith Institute and Broadstone about potential future shortfalls. Proposed reforms, like revising the triple lock and means-testing, are controversial. Financial advisers should prioritise private pension saving, as the state pension alone might not be sufficient for living. Moderate retirement costs around £31,300 annually, and a comfortable one costs about £43,100. Advisers must stress early pension saving and integrate it into financial planning to help clients achieve their retirement goals.
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In this new article Ahmed explains the trend of extending mortgages into retirement is rising due to affordability issues, increasing the need for later life lending. Longer mortgage terms, particularly among first-time buyers, help with short-term affordability but raise long-term costs and financial risks. For those over 70, lenders often require proof of retirement income, complicating mortgages for those without pensions. Recent data shows a sharp increase in long-term mortgages, underscoring the importance of expert advice to navigate these financial challenges. You can read the full article by clicking the link below:
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In a recent Mortgage Solution article, homebuyers now expect mortgage advisers to use technology. With many UK adults using digital banking, customers prefer an efficient mortgage process over traditional paper methods. At Rosemount Financial Solutions (IFA) Ltd we use the CRM system Finplan from Twenty7Tec, featuring a client portal that consolidates documents and communications, streamlining the process. This system reduces email tracking, integrates mortgage sourcing, and enables digital ID verification, eliminating paper documents.
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Our CEO of Rosemount Financial Solutions (IFA) Ltd Ahmed Bawa, asserts that understanding remortgages is essential for brokers’ survival in the current market. With new mortgage business limited, remortgaging provides an opportunity to review clients’ financial situations and increase income. The UK mortgage market is experiencing significant remortgage activity, with many borrowers seeking stability amid rising interest rates. Brokers can use remortgaging to offer comprehensive advice, enhancing earnings through referral fees. Ahmed stresses early and regular client contact and the importance of client retention. He anticipates growth in remortgage opportunities as lenders innovate and clients opt for longer mortgage terms. The introduction of lifetime fixed-rate mortgages may also offer new challenges and opportunities for brokers.
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In this article, Ahmed Bawa, CEO of Rosemount Financial Solutions (IFA) Ltd, addresses the issue of HM Revenue & Customs (HMRC) overcharging tax on lump sum pension withdrawals by treating them as regular income. This miscalculation led to a record £198 million being repaid last year. Savers can either wait for an automatic refund at the tax year’s end or manually claim it, an inefficient process. Ahmed suggests this issue provides a chance for financial advisers to educate and support their clients. You can read the full article by clicking the link:
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In a recent article published in the Mortgage Strategy, our CEO Ahmed Bawa discusses how he navigated the complexities of transitioning from a one-man band to a multi-adviser business. He highlights the excitement this transformation brings to any firm. Ahmed also identifies potential challenges and offers tips for managing them. Other topics covered include employment structure, handling broker contracts, and setting both basic and bonus elements of remuneration. To read the full article, please turn to page 44 of the online magazine.
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In our latest article published in the Professional Adviser online, our CEO Ahmed Bawa explains how delays in setting up the pension dashboard show how important it is to have Independent Financial Advisers (IFAs) to help with financial planning. Many advisers think the dashboard could be really helpful, especially in making pensions easier to understand, as they can be confusing for people with different pensions from different jobs. Despite the benefits of the pension dashboard, it’s taking a long time to happen and costing a lot of money. In the meantime, financial advisers are crucial in keeping people interested in their pensions and helping them make smart choices about their money. You can read the full article by clicking the link:
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In Ahmed’s latest blog post with BestAdvice, he reiterated the importance of supporting advisers in growing their businesses, especially in a challenging market. He emphasised the role of continuous professional development, innovative marketing strategies, and leveraging technology. Ahmed also highlighted success stories from our network, showing how personalised guidance and robust support can transform an adviser’s business. By focusing on these key areas, Rosemount ensures advisers are prepared to navigate current challenges and thrive in the future.
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Our CEO, Ahmed Bawa, talks about how the rising cost of living has complicated mortgage applications due to debt, complex income sources, and affordability challenges. The UK mortgage market is adapting, with lenders like Mansfield Building Society and Atom Bank offering products for those with credit issues. Despite falling inflation, many households still struggle with mortgage payments; 40% reported difficulties in April 2024, up from 30% in March 2022. Mortgage arrears increased by 9.2% in late 2023, with over 600,000 households facing higher rates on renewed fixed-rate deals in 2024.* As income sources become more varied, mortgage applications grow more complex, underscoring the value of brokers. Brokers help navigate these complexities by understanding lender criteria and building relationships. We always collaborate with various lenders to assist clients with specialized needs through detailed knowledge and ongoing communication.
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Ahmed Bawa, CEO of Rosemount Financial Solutions, stresses the pivotal role of financial advisers in guiding clients towards improved financial health and long-term wealth accumulation. Despite the benefits of investing, many clients are apprehensive due to perceived risks, preferring the safety of bank accounts over shares and worrying about potential losses. Ahmed highlights the drawbacks of a cautious cash-only approach, noting its failure to beat inflation, resulting in diminished real value over time compared to stock and share investments.
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Our CEO Ahmed Bawa highlights the increasing interest in annuities among retirees, emphasising the importance of seeking advice when opting for a lifelong income. Despite a resurgence in annuity sales, only 29% involve professional advisers* . Ahmed Bawa explains the critical role advisers play in helping clients navigate annuity options, especially in understanding factors like inflation and health conditions. He urges advisers to take a proactive approach in guiding clients through their annuity journey, emphasising the long-term impact of this decision on retirees’ financial security.
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Published in the IFA Magazine, Ahmed Bawa has seen that in recent years there have been increased efforts to address the gender pay gap, with mandatory reporting for larger firms. However, the financial gender gap extends to pensions as well. Studies show women face challenges in pension saving, with some opting out due to affordability concerns. Women also tend to start saving later, resulting in significantly smaller pension pots compared to men. Advisers play a crucial role in educating and building trust with female clients regarding pension saving. While discomfort with long-term saving exists, advisers can help clients understand its importance and navigate pension options effectively. Increasing the presence of female advisers can further enhance communication on these matters. Support structures within financial networks are vital for advisers to address obstacles effectively. Collaboration among advisers can enable knowledge sharing and skill development. Tackling insufficient pension savings, especially among women, requires concerted efforts from networks to empower advisers in guiding clients toward more comfortable retirements.
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Our CEO, Ahmed Bawa emphasises the crucial role of advisers in managing client expectations and navigating through the complex financial landscape, highlighting the significance of experienced financial professionals in such times. Financial advice is essential given the uncertain economic conditions the UK is facing.
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Published in Mortgage Solutions, our CEO, Ahmed Bawa, highlights the rising mortgage trends, indicating a busy time for brokers. The Financial Conduct Authority (FCA) estimates that around one-and-a-half million borrowers are up for remortgage this year. Additionally, he acknowledges the diverse considerations among borrowers, with some prioritising the cost-effectiveness of advice and others placing greater emphasis on the brokerage’s ethos and values.
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Our CEO Ahmed Bawa explores the UK mortgage market’s current state, highlighting notable rate reductions at the start of the year. Increased buyer activity is driven by these competitive rates, but brokers must communicate realistic borrowing to clients, considering that previous record lows are unlikely to return. Managing rate fluctuations and educating clients on the changing market conditions are ongoing challenges for brokers, yet transparency in assessing affordability builds stronger client relationships.
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In our latest article, our CEO, Ahmed Bawa, explains that in 2024, interest rates are dropping significantly. This trend is especially noticeable in the mortgage market, where lenders are continuously lowering rates to draw in customers. With inflation seemingly under control, the time of increasing base rates appears to be over, leading to talks about possible rate decreases. This change impacts both people borrowing and people saving. Savings rates are dropping, and there are fewer options for products. However, savers can take advantage of better returns compared to inflation, even though it might mean locking in their money for longer. Individual Savings Accounts (ISAs) are becoming more important, giving tax-free returns, especially as more savers might have to pay taxes on their returns with better savings rates.
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Our CEO, Ahmed Bawa emphasises the importance of achieving balance in investment strategies amidst rising inflation. In today’s environment, finding equilibrium between equities and bonds is crucial, with bonds gaining appeal due to their stable returns amidst inflationary pressures. Vanguard’s analysis supports a 60/40 split between equities and bonds for promising long-term returns, but Bawa advocates for a nuanced approach tailored to individual risk tolerance and investment goals. We prioritise low investment costs and recommends cost-effective, highly-rated funds to align with clients’ interests and navigate market uncertainties effectively.
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Ahmed Bawa, our CEO, highlights the resurgence of annuities among retirees due to improved rates and economic uncertainty, emphasising the challenges faced by advisers and the need for support from networks prioritising education in diverse financial products.
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Ahmed Bawa, CEO of Rosemount Financial Solutions (IFA), highlights an education gap in advisers’ soft skills and insufficient support from companies. Rosemount conducted a protection masterclass, emphasising personalised follow-ups and presenting multiple protection products. Ahmed stresses the importance of advisers’ soft skills in delivering a structured client experience. The initiative is a response to the Consumer Duty, addressing the lack of soft skills despite certifications like CeMAP.
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In 2024, 1.6 million fixed mortgages end with fluctuating rates. Brokers, led by Rosemount’s CEO Ahmed Bawa, guide on transfers or switching lenders. Despite being cost-effective, transfers limit access to new lender products. The decision depends on factors like property value and financial situation, requiring clear communication to clients facing the changing mortgage market in 2024.
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CEO Ahmed Bawa expressed concerns for small financial advisory firms, especially those directly authorised, due to regulatory preferences favouring larger entities. The discussion emphasised the need for meticulous client recommendation documentation and highlighted broader regulatory changes, including a substantial rise in Professional Indemnity insurance costs for these advisers.
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In the latest edition of the Intermediary magazine, our CEO, Ahmed Bawa, delves into the heart of Rosemount’s ethos and the Rosemount culture. Ahmed passionately discusses his commitment to fostering a workplace atmosphere that mirrors our values and principles. At the core of this commitment is our pledge to treat advisers with the same respect and consideration that we would wish for ourselves. Central to Rosemount’s philosophy is the empowerment of advisers to provide comprehensive and holistic financial planning solutions to their clients. Ahmed sheds light on how we actively nurture an environment where advisers are not only supported but encouraged to go above and beyond in assisting clients at every juncture of their financial journey. Ahmed talks about the vision of our network, envisioning advisers as steadfast companions to clients through every significant life event. From the exhilarating experience of purchasing a first house to the nuanced and sometimes challenging protection conversations that ensue, our advisers are dedicated to guiding clients with expertise and empathy.
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In this article for Mortgage Strategy, Michael Welton, Rosemount’s Business Strategy Manager, delves into the complex landscape of the mortgage market, discussing the uncertainties and glimpses of hope that define the outlook for the 2024 mortgage market. Welton’s insights extend beyond mere speculation, offering a comprehensive analysis of the anticipated directions of interest rates, inflation, house prices, and mortgage rates in the upcoming year. His perspective on the market’s dynamics provides readers with a valuable understanding of the interconnected forces shaping the mortgage landscape. Furthermore, Michael addresses the UK’s fixation on interest rates and their profound impact on the mortgage market.
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This article series explores the role of mortgage advisers, covering an overview and examining potential earnings. These professionals guide clients, especially first-time homebuyers, through the intricate process of securing suitable mortgage deals. The role offers benefits such as uncapped earning potential, flexible schedules, entrepreneurial opportunities, and access to leads. Additionally, the article outlines various mortgage adviser roles, emphasising the diverse responsibilities within the field, ranging from trainee to senior positions.
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This article we hear about Six MHA, founded by former Arsenal captain Tony Adams MBE, promotes mentally healthy workspaces through seminars, workshops, and helplines staffed by qualified therapists. Partnering with Rosemount Financial Solutions (IFA) Ltd, Adams emphasised the importance of quality mental health services. Rosemount CEO Ahmed Bawa highlighted the challenges faced by financial advisers and the crucial support provided by Six MHA.
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Recently published in the IFA online magazine, our CEO Ahmed Bawa, believes that the new government under Prime Minister Sir Keir Starmer could bring much-needed stability to the financial services sector, following a period of significant instability during previous administrations. He notes potential anxieties about government spending and its impact on inflation. Ahmed also highlights possible changes to pension allowances and inheritance tax, which could affect clients’ long-term financial planning and career decisions. Additionally, he mentions the emerging influence of new political parties like Reform and the Green Party on the financial services industry.
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Our CEO, Ahmed Bawa explains that client retention is critical in the mortgage industry, with 1.6 million mortgages up for renewal in 2024. Maintaining existing relationships is deemed five times more cost-effective for long-term success than acquiring new clients. Highlighting the importance of understanding clients during renewals, Ahmed advocates proactive communication with regular market trend updates. Brokers position themselves as experts through email engagement, offering tailored advice and introducing specific mortgage products. Ahmed urges brokers to view clients as integral to their business, stressing consistent communication for trust preservation. CEO Ahmed Bawa expressed concerns for small financial advisory firms, especially those directly authorised, due to regulatory preferences favouring larger entities. The discussion emphasised the need for meticulous client recommendation documentation and highlighted broader regulatory changes, including a substantial rise in Professional Indemnity insurance costs for these advisers.
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Are you an adviser looking to connect, share insights, and learn from your peers? Look no further! Join us in a dynamic forum chat where advisers from around the country are coming together to discuss industry trends, best practices, and emerging opportunities. Join our cherry – Financial Services Forums topic!
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Selling mortgages and protection insurance presents unique challenges for financial advisers. Mortgages are typically straightforward, but protection demands active sales efforts due to clients perceiving it as an unnecessary cost. Ahmed Bawa, our CEO, stresses the need for advisers to understand protection within a holistic mortgage advisory approach, in line with Consumer Duty rules. Protection products not only assist with mortgage-related issues but also provide support during difficult life events. The approach is to view the role of an adviser as not only helping clients buy a house but also keeping them in their home. This perspective aligns with ethical principles and Consumer Duty requirements. It also helps advisers build deeper and more trusting relationships with their clients by demonstrating a genuine commitment to their well-being.
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Rosemount Financial Solutions (IFA) recently conducted a Protection Masterclass, unveiling three key takeaways: the importance of personalised follow-ups, presenting clients with multiple options and quotes, and using templates to explain protection benefits. This event aimed to enhance advisors’ ability to meet evolving client protection needs. Presentations by Michael Welton and Iain Pollock covered strategies for boosting protection conversions and sales tips. CEO Ahmed Bawa emphasised the growing interest in protection and the role of structured client experiences and personalised follow-ups in achieving better client outcomes.
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Learn how we can unlock your full potential as a Mortgage, Protection or Financial Adviser with Rosemount Financial Solutions (IFA) Ltd! In a new article written by our CEO, Ahmed Bawa, discover how we transform businesses, offering unparalleled support and a personalised experience. Join us to grow your business and achieve success.
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Tune in for an insightful interview with our Director, Ahmed Bawa. Dive into Rosemount’s history, pivotal moments, and our steadfast dedication to innovation that sets us apart in the competitive financial industry. Gain valuable insights into Ahmed’s predictions for the future of the mortgage market and acquire informative perspectives on both the industry and the company as a whole.
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